Research Into Target Audiences.

The four main types of audiences are:
1. Mainstream Only- only see the big block busters, and nothing else. 
2. Mainstream Plus- see mainstream hits, but dip into specialised occasionally.
3. Aficionados- associate themselves with specialised, still view some mainstream. 
4. Buffs- Often reject mainstream cinema. 


Mainstream Plus:
Their looking for 'good' film, usually find a mainstream film which satisfied their need to watch  a film.


When thinking about the target audience for the film that im going to create the opening for, I want my target audience to be Mainstream Plus. Although some people may think that its an obvious and easy choice. I think that its the most interesting one to explore and probably has one of the widest audiences. Although i would loved to have dabbled into the realms of aficionados or film buffs, i think it would have been to much of a challenge. Im not sure that i could have ticked off all the criteria if I chose a less mainstream target audience. 
Also, i feel that i have a wider knowledge of mainstream. However as a media student personally i have dabbled in aficionado films, I think that creating this film in mainstream means that im staying in my comfort zone.   

My Opening Title Sequence Ideas.

After doing a lot of research into how other people, my classmates and professional films have created their title sequence I have chosen to do something that looks a bit more homemade. 
I wanted to try and animate rather than just having writing appear on my screen. 
Because the genre of the film that I have chosen is a drama, i wanted to try and make it look like it had been created by an independent film industry. 
I took a long time deciding what my production company would be called, after a lot of thought, I settled with 'Scribble Works'. I thought it sounded quite interesting, and fitted with my film.  
My next task was to think of ways to animate the titling sequence. I thought of things that connected with the title. I eventually came up with the idea of a pencil, or a pen scribbling, and the words of the production company appearing. 
I created the pencil drawing in photoshop and imported to Adobe After Affects, I found a font which looked like it had been written.
I then had to begin the hard and tricky process of animating it. After a couple of hours of fiddling around with the opacity and rotating the pencil copious times, i felt i had something to be proud of. However I can see that it will be one of those things that i will go back to and fiddle with, until its totally perfect.
I know feel a lot more confident with using After Affects. I think that i can effectively create anything and i know that i could ask any of my class mates and they would be more than capable to help. 

Film Synopsis

"Dear Diary"
Drama 
Mainstream Plus


Logline: A journey to abolish unforeseen parallels between a mother and daughter, torn by a number of hidden truths and inevitable similarity. 


Opening: During the opening credits a young girl, around 13 years old will be seen running down a long track, clutching a red diary. There will be soft music playing and the voice of a slightly older girl will begin a narrative which will set up the rest of the film.
Whilst the young girl is running,  it will flash back to images of a note book or diary flicking through the pages, the writing will be difficult to read. Then back again to the girl running. Flash back once again to old family photos and old fashioned objects. Finally the girl runs to the end of lane and almost collapses on a sty, out of breath.